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January 8, 2007
4-H approval
But today in reading the poultry catalog I am reminded that I really like buttercups, and they're critical on the American Poultry Breeds Conservancy rating. Maybe a few buttercups, too.
Generally, when starting an online business you know what it is you're selling. I started with a short video about how to butcher a chicken because that was the one thing that is really hard to learn from books. Then hatcheries suggested that I include a section about raising chicks and caring for birds. When that sold well, my newest version added information aimed at 4-H kids. I'm trying to get the new DVD approved by national 4-H but it is a process of going through USDA CSREES bureacracy. Complicated by one executive having medical problems that have kept her out of the office for much of the time since July.
I created a funny outlaw chicken bumper sticker to promote the video. But in the past week I've sold almost a hundred bumper stickers, and two videos.
Is it NAIS?(see the NoNAIS link/ pro NAIS links)Or just serendipty that so many people want the sticker all at once? I don't know. Are people are reselling them, giving them away, or are outlaws who keep illicit chickens in their yards starting to advertise their status? I hope all of the above.